Description
This is a pre-registration ticket to attend the Carroll Business Network luncheon event at Tony’s Japanese Restaurant on September 9th, 2024, featuring speaker Rich Austin (Trembling Giant Marketing). Pre-purchasing your lunch fee is $22 Purchasing your lunch fee at the door is $25.
Advertising as a component of small business marketing is deceptively simple for its layers of complexity. It’s very easy to make basic assumptions, and be told all manner of information and metrics about performance, that seem to make sense and seem like a smart expense for your business; but what DOES advertising do? How do different advertising channels work? How do they impact your business, and which ones are the right ones for you and your business? Join Rich Austin for a brief presentation on Advertising for Small Business as he reviews all of the ways that different advertising opportunities can impact your business, how to assess which advertising will work the best for you, and what you can do to make sure the advertisements you DO run actually get the job done.
Rich Austin is the Managing Partner at Trembling Giant Marketing, LLC alongside equal owner and partner Amy Giannakoulias. Together, Rich and Amy put on all of the elements of the Carroll Business Network to bring business owners together, provide education and information, and help us all expand our networks. Rich has been actively creating and strategizing for marketing and advertising communications for over 25 years. He has an extensive background ranging from small business marketing to large corporate marketing campaigns, and has worked as a strategist, manager, creative director, and designer within the industry. He has been providing creative and consultative services to the Carroll County and surrounding small business community for over 10 years. He is a Sykesville/Eldersburg local, and involves himself deeply in the local community.