3 Ideas for Direct Mail Marketing Campaigns

August 3, 2021

3 Ideas for Direct Mail Marketing Campaigns

At Trembling Giant, we’re firm believers in the importance of physical marketing. While the latest topics in content marketing are centered around doubling down on SEO and building social media communities, your business could still be in a position to benefit from direct mail marketing materials as well.

Word of Mouth Marketing Matters Online Too!

July 27, 2021

Word of Mouth Marketing Matters Online Too!

Word of mouth marketing is certainly not a new marketing method, but it has been interesting to witness the growth of the practice online. While marketing practices are becoming increasingly digitized, it turns out a human element is still necessary to make meaningful connections and build an engaged audience. Here are a few thoughts to keep in mind as your try to boost your brand’s word of mouth marketing.

Advertising Techniques That Are Common

July 20, 2021

Advertising Techniques That Are Common

Whether you’re a copywriting professional or a new small business owner, understanding some common advertising techniques is the key to use them effectively. Marketing can seem deceptively simple. Show a hungry consumer a picture of a juicy hamburger, name your price, and the sale is made. There’s more going on

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Get Creative With Alternative Advertising

July 6, 2021

Get Creative With Alternative Advertising

Traditional marketing tactics are tried and true. You can really get creative with Alternative advertising. This blanket term covers all advertising techniques outside of the usual digital and print methods. Think of creative advertising signs in unusual but high-traffic locations.

Ethos, Pathos, and Logos: Using Rhetorical Appeals

June 29, 2021

Ethos, Pathos, and Logos: Using Rhetorical Appeals

Using rhetorical appeals to convince or argue with an audience dates all the way back to the life of Aristotle. The ancient Greek philosopher described three main modes of persuasion: ethos, pathos, and logos. Whether you realize it or not, you probably use at least one of these appeals every

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How To Market Your Self-Published Book

June 22, 2021

How To Market Your Self-Published Book

Congratulations– you’ve done it! Finished your manuscript, revised until your mind is swimming with words, and edited so much you don’t know the difference between “your” and “you’re” anymore. But the work doesn’t stop there!

The Creative Process of Marketing

June 16, 2021

The Creative Process of Marketing

It should come as no surprise that marketing requires a whole lot of original and creative ideas. Even the simplest ad has gone through many steps to reach your computer screen– all so that second-long glance you give that pop-up ad has the greatest possible effect. Here are the biggest general steps it takes to create an ad for a marketing campaign!

Marketing and COVID-19

June 9, 2021

Marketing and COVID-19

With in-person events and interactions made incredibly more complicated, it can be tempting to throw in the towel and wait for the pandemic to be over. But with a few tweaks to your marketing strategy, your business can thrive.

The Importance of Web Design

June 1, 2021

The Importance of Web Design

You’ve gotten your brand name out there. Your target audience has heard of your product, and they want to know more. The first thing they’ll do is head to their phone and look up your business’s website– and with high-quality web design, their interest will only grow from there!

Our family of seasoned creative professional designers, writers, developers, and marketers live here in your neighborhood. When you work with Trembling Giant, you support the same small business community you live in. We bring the best independent services together, to do what they do best, and you get affordable marketing services that don’t compromise on quality.

Trembling Giant Marketing is based in Sykesville, Maryland, a main street community between Baltimore and Frederick in Carroll County, Maryland. We love working face-to-face with our clients as members of their community, but collaborate just as well from miles away.

Let’s discuss your branding and marketing needs
over a cup of coffee. 410-925-2454