What’s Your Promise?

Brand development is a key factor in marketing. The first step in creating an identity for your business is to set brand guidelines– a style guide to keep your company’s image and voice consistent. This includes primary and secondary color palettes, variations of logos and icons, taglines, typography, photos and illustrations, brand voice and tone, and even grammar! It may sound like a lot, but our team members are experts in helping businesses reach their marketing potential. There are many decisions along the way– what colors should represent your company? What tone do these colors convey? What implications does your slogan have? Is your company’s voice relaxed and humorous or cordial and professional?– but Trembling Giant is with you every step of the way. 

Your logo is the face of your brand, and sets the tone for your business. It’s often the first thing that comes to mind when people think of your company. It can be as simple as your name or include an icon or mascot, but it’s always recognizable to customers as your business. No matter the brand, Trembling Giant is here to help you find the perfect balance between unique and sophisticated!